Curriculum Vitae

 

EDUCATION

 

 

Amsterdam Fashion Institute - Fashion & Branding

September of 2013 – August of 2017

Subjects include: Concept development, Visual Presentation, Marketing and Communication,

Online Branding, Fashion History, Fashion Strategies, Fashion Culture, Brand Identity & Positioning.

 

Graduated - GPA 3.84

 

Copenhagen School of Design and Technology - International Fashion Management

August of 2016 – January of 2017 (Minor)

Subjects include: Sustainability & innovation, Supply Chain Management, Corporate Social Responsibility. 

 

GPA 4.0

 

Sintlucas Boxtel - Graphic Design 

September of 2009 - August of 2013

Full-time study program with a strong focus on graphic design, brand positioning, marketing and media.

 

Graduated with certification of ‘Excellence'

 

 

PROFESSIONAL EXPERIENCE

 

 

Canon Business Center Nederland

Augustus 2017 – Present

Interim Brand Manager

Creating the new Branding Strategy & Visual Identity for Canon Business Center Nederland.

 

iNDiViDUALS

February of 2016 – August 2016

Project Manager

iNDiViDUALS is a high-end, Dutch womenswear brand. The brand is a platform for fashion creativity, managed by third and fourth year students, allowing them to experience the demand of the fashion industry. It provides them with an unmatched experience for future endeavors post-graduation.

 

The brand is a collective of creative minds changing with every season. This creates a continuing narrative, responding to the evolving Zeitgeist. All tasks and responsibilities are covered by the design, management and branding departments. Fusing these three departments makes for the successful formula that is iNDiViDUALS.

 

Responsibilities as Process Manager within iNDiViDUALS:

 

• Capturing the corporate and collection story
• Strong focus on the iNDiViDUALS brand heritage and brand values in all executions
• Developing the short-term seasonal goals and branding strategy within iNDiViDUALS
• Improving the long-term branding process
• Keeping overview and track on all running projects within the branding department
• Communication towards the different departments within the company and the coaches.

 

VIKTOR&ROLF 

August of 2015 – February of 2016

Marketing & Communications Intern

Viktor&Rolf is the avant-garde fashion house founded by designers Viktor Horsting & Rolf Snoeren. Widely recognized and respected for their provocative haute couture and conceptual glamour, the house of Viktor&Rolf aspires to create spectacular beauty and unexpected elegance through an unconventional approach to fashion.

 

Responsibilities at Viktor&Rolf:

 

• Press sample management
• Press clipping and coverage
• Press reports
• Requests for magazines and exhibitions
• Assisting during internal and external shoots
• Assisting during Haute Couture show in Paris, January 2016
• Post show sample management

 

Communication Centre

September of 2012 - August of 2013

Graphic Designer

Selected from my study at Sintlucas to launch and represent the network

school at NHTV Academy for Leisure in Breda.

Responsible for all the graphic communication around the company

and their clients. Also responsible for leading the team and people involved.

 

Studio Room, Naarden - Etos and LINDA. Magazine

February of 2012 - August of 2012

Graphic Design Intern

Responsible for the concept and visual

presentation of Albert Heijn, Etos and LINDA. magazine.

 

Audax Publishing, Amsterdam

August 2011 - February 2012

Graphic Design Intern

Responsible for the concept and visual

presentation of the magazines Girlz!, STARS, Glossy and AvantGarde.

 

Trace Communications, Apeldoorn

June 2010- August 2013

Junior Graphic Designer

Supported the senior graphic design team with their creations during

the weekends and during the summer holidays. Responsible for concepts and graphic design.

 

Lilly's Chocolates and Ice cream

June 2009- September 2012

Sales assistant

Responsible for the shop during opening hours, quantity of sales and training new staff.